Digital Marketing Advance Program
Take your career to the next level with our Digital Marketing Advance Program! Whether you’re just starting out or already have experience, this course will help you learn the newest strategies and tools in digital marketing.
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Course Description
This advanced digital marketing program is designed for marketing professionals ready to push their skills to the next level. We’ll delve deep into advanced strategies and emerging tactics, from mastering data-driven decision making with advanced analytics to staying ahead of the curve with cutting-edge trends like AI and voice search optimization. Craft high-converting content that resonates with your target audience, and become an expert in advanced social media marketing. Learn to develop a comprehensive omnichannel marketing strategy that integrates various digital channels for a seamless customer experience.
Course Highlights
- 3-Months of Live Expert-Led Classes
- 1 Month Internship
- Guaranteed Job Placement Assistance
- Industry-Recognized Certification
- Flexible Class Timings
- Learn from Industry Professionals
Course Module
- Digital Marketing Vs Traditional Marketing
- Key Components of Digital Marketing
- Why Digital Marketing is Important for Business
- Develop a comprehensive digital marketing plan
- Set and measure SMART marketing goals
- Learn resource allocation and budgeting for maximum ROI
- Tofu
- Mofu
- Bofu
- Setting up Your First Funnel
- Click Funnel Vs Normal Funnel
- Funnel Automation
- Design Think
- Types of Design Format for Different Platforms
- Design using Canva Pro
- Logo Making for Brands
- Using Adobe Software
- Using Biteable
- Veed.io
- Understanding of Domain Names
- Purchase of Web Hosting
- Tools, Themes & Plugins for use and more
- First 1000 visitors on your website
- Building site architecture of your website
- Setup your own website wordpress panel
- Installing Themes
- Uses of Plugins, Tools & more
- Setting Tracking Codes for your website
- Setting up a Marketing plan for Paid Marketing
- Importance of Ads Panel
- Set-Up up an Advertisement
- Choosing the right campaign objective account
- Choosing the right campaign objective
- Setting campaign budgets and bids
- Ads Placement and their importance
- Designing social media ads
- Google Analytics
- Google Search Console
- Google Tag Manager
- Website Optimization for Mobile Device
- Importance of Mobile Optimization
- Master keyword research and analysis
- Optimize on-page and off-page SEO elements
- Explore technical SEO and analytics tools
- Create valuable and engaging content
- Distribute content effectively across channels
- Measure content performance and ROI
- Analysis of GBP Account
- Setup Local & International GBP
- SEO of GBP Area wise
- Managing rating & reputation
- Develop a social media strategy tailored to your brand
- Create and manage content for platforms like Facebook, Instagram, LinkedIn, Twitter, Quora, Pinterest, and Youtube
- Utilize social media advertising and analytics
- Who is Your Customer?
- Where is Your Customer?
- What are Your Goals?
- How will You Execute?
- Setting up a social media account
- Practices to follow on page
- Types of content on each platform
- Do’s & Dont’s of Posting
- Profile vs Page vs Groups
- Content Strategy- Videos / Reels / Posts
- Using Buffer & Hootsuite to schedule and publish
- Importance and Ads Key Terms
- Keyword Research
- Set up your first Google Adwords Campaign
- Search Ads, Display Ads, Shopping Ads
- Remarketing Ads
- Set Objectives of Campaigns
- Review of Campaigns
Placement Partners
Tools You Will Learn
Job Roles You Can Apply For
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